Creating a component
Components are created from Content -> Components.
Click Create component and build the content just like you would when creating a campaign.
Once saved, the component becomes available to use in any campaign through the Components block.
Using components in campaigns
While editing a campaign, add a Components block and select the component you want to insert.
The component is inserted as a single, linked block.
Because components are global, the same component can be reused across many campaigns without duplication.
Editing global components
When you edit a component from the Components library, all campaigns using that component are updated automatically.
This is ideal for content that must stay consistent everywhere, such as:
Legal or compliance text
Reusable CTAs
Detaching a component
If you want to customize a component for a single campaign, you can detach it.
Detaching converts the component into regular blocks within that campaign, allowing you to edit it freely without affecting other campaigns.
When to use components
Use components when you want shared, centrally managed content.
Use regular blocks when the content is unique to a single campaign.
Components help you stay consistent, reduce manual updates, and keep recurring content easy to manage at scale.