Every email campaign has a web version. How that web version behaves depends on your feed visibility and whether the campaign is private or public.
Private feed (default)
When feed visibility is set to Private, all campaigns are private by default. A private campaign still has a web page, but:
the page is tied to a specific recipient
it requires a contact ID in the URL to open
it cannot be freely shared
Email campaigns are rendered directly in the email. If a campaign contains interactive blocks such as videos, surveys, polls, or forms, the interaction opens the private web version of the campaign. Even if someone forwards a private link, it will not work unless the correct recipient context is present.
Public feed
When you enable a Public feed, you unlock the ability to publish public campaigns and generate shareable links. To enable this, go to Settings → Web and set Feed visibility to Public. This activates your feed page, hosted on your Spoks URL or your custom domain, which lists all campaigns marked as public.
Public vs private campaigns
Once the feed is public, the review screen lets you choose whether a campaign is Private or Public.
Private campaigns — accessible only to selected recipients, delivered via email, not shareable.
Public campaigns — generate a shareable web URL, can be shared on social media or your website, appear on your public feed page, and remain accessible as long as they are published.
Without a public feed, all campaigns are private.
Shareable links
Shareable links are only available for public campaigns. Enable the public feed in Settings → Web, then publish a campaign and mark it Public. It will automatically receive a URL that can be shared freely on the web.
Feed page and campaign pages
The feed page lists all public campaigns.
It may also show private campaigns to visitors who are already identified as recipients.
Each campaign, public or private, has its own web page.
Access to private campaign pages is always recipient-specific.
Subscribe button
When the feed is public, you can enable a subscribe button on the feed page. This lets you link to the feed from your website, for example as a "Blog" or "Updates" section, and let visitors subscribe directly.